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Monday, January 3, 2011

What's Next For IMAX Theatre

Imax Theatre made a BIG BLAST before ending 2010 with Tron: Legacy. Tron: Legacy is on its last 2 weeks of showing (January 1 - 18). So for those who haven't watched the movie yet, or those who want to watch the movie again, you better set your schedules now. You won't regret it...it is one of the best movie ever, especially that it is enhanced by the extraordinary effects that Imax can project.

See image below for Tron: Legacy Promo.
Imax Tron Legacy Promo

There will be more movies that are in stored for IMAX Theatre so you must definitely take note of these movies:
  • Green Hornet (January)
  • Mars Needs Mom (March)
  • Cars II and Pirates of the Carribean (May)
  • Transformers II and Harry Potter Part 2 (July)
  • Happy Feet 2 (November)
  • and a lot more!!!

You can also check this entry for more info: Tron Night - IMAX 3D Experience.

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The Tron: Legacy Experience

The 3D experience of “TRON: Legacy” will bring viewers into the Grid, and along for the ride, more than any other film in cinematic history. Using the next generation of 3D technology developed after “Avatar,” “TRON: Legacy” will allow the audience to experience the digital grid and be part of the action in the highly stylized landscape.

Shooting in 3D achieves an immersive experience for the audience that mimics the immersive experience Sam has inside the computer; the audience does not simply witness Sam’s journey inside the Grid, they travel alongside him. The effect is enhanced by opening in 2D for the real-world scenes then switching to 3D when Sam enters the digital grid.

As Joseph Kosinski explains, “Ours is sort of a ‘Wizard of Oz’ approach. Ninety-eightpercent of the 3D is in the digital TRON grid. The 3D really starts once we get into the Grid.”

“TRON: Legacy” will also be presented in IMAX theaters, so the filmmakers are making preparations to enhance the audience’s enjoyment by providing a unique experience. Specifically, they are finishing several sections of the film in a tall format—not letterbox—and in an IMAX theater, that means black bars at the top and bottom of the frame will disappear and it will become a full-screen sequence.

Director Kosinski elaborates: “In IMAX theaters there are several sequences, amounting to about 43 minutes in the film, that will open up to an expanded aspect ratio. We’ll be switching from 2.35 to 1.78, which will provide more image at the top and bottom of the screen. This will create an even more immersive 3D experience.”

The “TRON: Legacy” audiences will discover an exciting, evolved grid that pulsates with the latest technology, stunning visual effects and leading-edge design. With an insightful father-son story that’s grounded in cultural reality, a strong, relatable female lead and a unique, one-of-a kind style, “TRON: Legacy” blends what’s real with super-imaginative, eye-popping visuals and 3D action.

Why IMAX


  • IMAX moviegoers will experience even more of the visually breathtaking 3D action, with more than 43 minutes of footage specifically designed to maximize the IMAX canvas. This is the most IMAX differentiation to date.
  • Seven sequences on the Grid expand on the screen, thereby allowing audiences to become even more immersed in the massive scope and scale of TRON: Legacy, only in IMAX 3D.
  • In addition to the enhanced images featured in the IMAX release, the TRON soundtrack by Daft Punk has been mastered specifically for IMAX’s proprietary laser-aligned sound system which features five discrete audio channels. It will sound amazing.
  • The film has been digitally re-mastered into the unparalleled image and sound quality of The IMAX Experience® through proprietary IMAX DMR® technology.
  • With crystal clear images, laser-aligned digital sound and maximized field of view, IMAX provides the world’s most immersive movie experience.

Synopsis

Sam Flynn (Hedlund), a rebellious 27-year-old, is haunted by the mysterious disappearance of his father Kevin Flynn (Bridges), a man once known as the world's leading video-game developer. When Sam investigates a strange signal sent from the old Flynn's Arcade -- a signal that could only come from his father-- he finds himself pulled into a digital world where Kevin has been trapped for 20 years. With the help of the fearless warrior Quorra (Wilde), father and son embark on a life-or-death journey across a cyber universe -- a universe created by Kevin himself that has become far more advanced with vehicles, weapons, landscapes and a ruthless villain who will stop at nothing to prevent their escape. Written byWalt Disney Pictures.

Cast

Jeff Bridges, Olivia Wilde, Beau Garett

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